Do snowflakes melt when they cuddle?
Let’s find out. In Venice, California, adults who have been reduced to puddles of anxiety by Donald Trump’s presidency get together to cuddle their anxieties away.
Dressed in pajamas, yoga attire, and sweatpants, sans shoes, the supposed adults are greeted by a woman at a place called The Love Dome, which hosts “Cuddle Sanctuary.” The woman asks, “Would you like a hug?”
Fei Wyatt, Cuddle Sanctuary’s Chief People Officer, is a “professional cuddler,” according to Rolling Stone. She informs participants, “This is a G-rated event. Touch stays outside the bikini area.” She explains that saying “no” is okay, adding, “That is the thing that changes the most lives. Take the whole touch thing away, teaching people that they have choice over their body, they’ve never seen it before, they’ve never experienced it.”
Rolling Stone writes, “Since November — and the election of Donald Trump — professional cuddling services have seen a spike in client interest.”
Adam Lippin, co-founder and CEO of Cuddlist, adds, “The holiday season was the first time that since Trump won the election that a lot of people were seeing their family. People with different political views were going to be in the same place with relatives. That was the first hit of people having to confront it in a significant way. We saw an uptick around that.”